My team's and I fifth capstone project.

Wait, whuuut!!! we're in week five already???

This week's task came with a twist, but it wasn't a surprise, my team and I are always prepared for anything most especially because we have a competent team lead who always put in her best even while motivating us to do better 😁 But the thing is we got too comfortable 😜 and then we had to have a little honest talk which led us to refocus and take the project like it was our own, as it should be.

The task was to choose a small brand and develop a go to marketing strategy with action points that should include other plans like SM marketing, email marketing campaigns with sendinblue or omnisend.

Little did we know that what would be a challenge was getting to know what a small brand is and getting to pick a particular brand to work with. This took quite a while and by Wednesday we agreed on a small brand- Seller 😪 There was a lot of back and forth understanding Seller as a brand and what they stand for, lots of researches had to be done, so, the tasks were divided to members, all hands had to be on deck.

After the research we still had some misconceptions about the brand. Like how they get customers to buy from the business that registers with them, getting the real picture generally.

At the end, we decided to register on their platform which really helped and answered most of our questions.

Here's a sneak peak of what Seller is;

Seller is an e-commerce solution built for African small and medium businesses to help them run and manage their businesses online. Seller helps entrepreneurs manage their orders, inventory, customers, payment, shipping, marketing and a host of other activities.

Ladies and gentlemen, (drums rolling) I present to you our week five project on Seller.

GTM drive.google.com/file/d/15sUfc9-AeXbZzU1tNU..

Email docs.google.com/document/d/1PnQ08CAZMlmPjbm..

Have a good week people ☺